{"id":3053,"date":"2026-10-12T08:00:00","date_gmt":"2026-10-12T01:00:00","guid":{"rendered":"https:\/\/dykhoa.com\/blog\/?post_type=thuat_ngu&amp;p=3052"},"modified":"2026-10-12T08:00:00","modified_gmt":"2026-10-12T01:00:00","slug":"rua-danh-tieng-qua-the-thao-sportswashing","status":"publish","type":"thuat_ngu","link":"https:\/\/dykhoa.com\/blog\/thuat-ngu\/rua-danh-tieng-qua-the-thao-sportswashing\/","title":{"rendered":"R\u1eeda danh ti\u1ebfng qua th\u1ec3 thao (sportswashing) l\u00e0 g\u00ec?"},"content":{"rendered":"<p>Thu\u1eadt ng\u1eef xu\u1ea5t hi\u1ec7n t\u1eeb n\u0103m 2015 v\u00e0 \u0111\u01b0\u1ee3c c\u00e1c nh\u00e0 nghi\u00ean c\u1ee9u quan h\u1ec7 qu\u1ed1c t\u1ebf chu\u1ea9n h\u00f3a \u0111\u1ecbnh ngh\u0129a (Fruh et al., 2023). Xem b\u00e0i <a href=\"https:\/\/dykhoa.com\/blog\/blog\/quang-cao-xanh-oatly-shell-bi-cam-asa\/\">Qu\u1ea3ng c\u00e1o xanh v\u00e0 b\u1eaby PR<\/a>.<\/p>\n<h2>C\u01a1 ch\u1ebf t\u00e2m l\u00fd<\/h2>\n<p>T\u1eadn d\u1ee5ng t\u00ecnh y\u00eau cu\u1ed3ng nhi\u1ec7t c\u1ee7a ng\u01b0\u1eddi h\u00e2m m\u1ed9 d\u00e0nh cho b\u00f3ng \u0111\u00e1, th\u1ebf v\u1eadn h\u1ed9i \u0111\u1ec3 t\u1ea1o c\u1ea3m x\u00fac t\u00edch c\u1ef1c, l\u00e0m m\u1edd \u0111i c\u00e1c b\u00e1o c\u00e1o \u0111i\u1ec1u tra v\u1ec1 b\u00f3c l\u1ed9t lao \u0111\u1ed9ng hay h\u1ee7y ho\u1ea1i m\u00f4i tr\u01b0\u1eddng s\u1ed1ng.<\/p>\n<h2>Ph\u00e2n bi\u1ec7t v\u1edbi t\u00e0i tr\u1ee3 th\u1ec3 thao th\u00f4ng th\u01b0\u1eddng<\/h2>\n<p>Sportswashing mang \u0111\u1ed9ng c\u01a1 ch\u00ednh tr\u1ecb v\u00e0 t\u1ea9y tr\u1eafng kh\u1ee7ng ho\u1ea3ng danh ti\u1ebfng r\u00f5 r\u1ec7t h\u01a1n l\u00e0 m\u1ee5c ti\u00eau ti\u1ebfp th\u1ecb s\u1ea3n ph\u1ea9m kinh doanh thu\u1ea7n t\u00fay.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>R\u1eeda danh ti\u1ebfng qua th\u1ec3 thao l\u00e0 vi\u1ec7c c\u00e1c ch\u00ednh ph\u1ee7 ho\u1eb7c t\u1eadp \u0111o\u00e0n c\u00f3 nhi\u1ec1u tai ti\u1ebfng s\u1eed d\u1ee5ng vi\u1ec7c t\u1ed5 ch\u1ee9c ho\u1eb7c t\u00e0i tr\u1ee3 c\u00e1c s\u1ef1 ki\u1ec7n th\u1ec3 thao l\u1edbn \u0111\u1ec3 \u0111\u00e1nh b\u00f3ng h\u00ecnh \u1ea3nh qu\u1ed1c t\u1ebf v\u00e0 \u0111\u00e1nh l\u1ea1c h\u01b0\u1edbng c\u00f4ng ch\u00fang kh\u1ecfi c\u00e1c vi ph\u1ea1m nh\u00e2n quy\u1ec1n ho\u1eb7c \u00f4 nhi\u1ec5m.<\/p>\n","protected":false},"author":1,"featured_media":0,"template":"","nhom_thuat_ngu":[475],"class_list":["post-3053","thuat_ngu","type-thuat_ngu","status-publish","hentry","nhom_thuat_ngu-rui-ro-khung-hoang"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>R\u1eeda danh ti\u1ebfng qua th\u1ec3 thao (sportswashing) l\u00e0 g\u00ec? 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