{"id":2002,"date":"2026-10-12T08:00:00","date_gmt":"2026-10-12T01:00:00","guid":{"rendered":"https:\/\/dykhoa.com\/blog\/?post_type=thuat_ngu&amp;p=2002"},"modified":"2026-10-12T08:00:00","modified_gmt":"2026-10-12T01:00:00","slug":"bao-chi-khoa-hoc-science-journalism","status":"publish","type":"thuat_ngu","link":"https:\/\/dykhoa.com\/blog\/thuat-ngu\/bao-chi-khoa-hoc-science-journalism\/","title":{"rendered":"B\u00e1o ch\u00ed khoa h\u1ecdc (science journalism) l\u00e0 g\u00ec?"},"content":{"rendered":"<p>B\u00e1o ch\u00ed khoa h\u1ecdc gi\u1eef vai tr\u00f2 c\u1ea7u n\u1ed1i \u0111\u1ed9c l\u1eadp gi\u1eefa c\u1ed9ng \u0111\u1ed3ng nghi\u00ean c\u1ee9u v\u00e0 c\u00f4ng ch\u00fang \u0111\u1ed9c gi\u1ea3, b\u1ea3o \u0111\u1ea3m th\u00f4ng tin khoa h\u1ecdc \u0111\u01b0\u1ee3c ki\u1ec3m ch\u1ee9ng v\u00e0 gi\u1ea3i th\u00edch trung th\u1ef1c thay v\u00ec sao ch\u00e9p th\u00f4ng c\u00e1o b\u00e1o ch\u00ed (Bauer &#038; Bucchi, 2007). S\u1ef1 kh\u00e1c bi\u1ec7t \u0111\u01b0\u1ee3c ph\u00e2n t\u00edch trong b\u00e0i <a href=\"https:\/\/dykhoa.com\/blog\/blog\/ttkh-khac-gi-bao-chi-giao-duc-pr-khoa-hoc\/\">Truy\u1ec1n th\u00f4ng khoa h\u1ecdc kh\u00e1c g\u00ec b\u00e1o ch\u00ed, gi\u00e1o d\u1ee5c v\u00e0 PR khoa h\u1ecdc?<\/a>.<\/p>\n<h2>B\u1ea3n ch\u1ea5t ph\u1ea3n bi\u1ec7n c\u1ee7a ng\u01b0\u1eddi l\u00e0m b\u00e1o khoa h\u1ecdc<\/h2>\n<p>Nh\u00e0 b\u00e1o khoa h\u1ecdc kh\u00f4ng ph\u1ea3i l\u00e0 ng\u01b0\u1eddi ti\u1ebfp th\u1ecb cho nh\u00e0 nghi\u00ean c\u1ee9u. Nhi\u1ec7m v\u1ee5 c\u1ed1t l\u00f5i c\u1ee7a h\u1ecd l\u00e0 \u0111\u1eb7t c\u00e2u h\u1ecfi v\u1ec1 c\u1ee1 m\u1eabu, xung \u0111\u1ed9t l\u1ee3i \u00edch t\u00e0i tr\u1ee3, ph\u01b0\u01a1ng ph\u00e1p th\u1ed1ng k\u00ea v\u00e0 \u0111\u1ed1i chi\u1ebfu v\u1edbi c\u00e1c chuy\u00ean gia \u0111\u1ed9c l\u1eadp kh\u00e1c tr\u01b0\u1edbc khi c\u00f4ng b\u1ed1 th\u00f4ng tin.<\/p>\n<h2>Tr\u00e1nh b\u1eaby ng\u1ee5y bi\u1ec7n c\u00e2n b\u1eb1ng gi\u1ea3 (false balance)<\/h2>\n<p>Trong b\u00e1o ch\u00ed truy\u1ec1n th\u1ed1ng, vi\u1ec7c \u0111\u01b0a \u00fd ki\u1ebfn c\u1ee7a hai b\u00ean l\u00e0 quy t\u1eafc v\u00e0ng. Tuy nhi\u00ean trong b\u00e1o ch\u00ed khoa h\u1ecdc, vi\u1ec7c d\u00e0nh th\u1eddi l\u01b0\u1ee3ng ngang nhau cho m\u1ed9t nh\u00e0 khoa h\u1ecdc \u0111\u1ea7u ng\u00e0nh v\u00e0 m\u1ed9t ng\u01b0\u1eddi ho\u00e0i nghi v\u00f4 c\u0103n c\u1ee9 (v\u00ed d\u1ee5 v\u1ec1 bi\u1ebfn \u0111\u1ed5i kh\u00ed h\u1eadu hay hi\u1ec7u qu\u1ea3 v\u1eafc xin) s\u1ebd t\u1ea1o ra \u1ea3o t\u01b0\u1edfng v\u1ec1 s\u1ef1 b\u1ea5t \u0111\u1ed3ng ch\u00ednh ki\u1ebfn khoa h\u1ecdc.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>B\u00e1o ch\u00ed khoa h\u1ecdc l\u00e0 ho\u1ea1t \u0111\u1ed9ng b\u00e1o ch\u00ed chuy\u00ean nghi\u1ec7p thu th\u1eadp, th\u1ea9m \u0111\u1ecbnh v\u00e0 \u0111\u01b0a tin v\u1ec1 c\u00e1c ph\u00e1t hi\u1ec7n khoa h\u1ecdc, \u0111\u1ed3ng th\u1eddi gi\u00e1m s\u00e1t \u0111\u1ed9c l\u1eadp t\u00ednh li\u00eam ch\u00ednh v\u00e0 t\u00e1c \u0111\u1ed9ng x\u00e3 h\u1ed9i c\u1ee7a nghi\u00ean c\u1ee9u.<\/p>\n","protected":false},"author":1,"featured_media":0,"template":"","nhom_thuat_ngu":[472],"class_list":["post-2002","thuat_ngu","type-thuat_ngu","status-publish","hentry","nhom_thuat_ngu-truyen-thong-khoa-hoc"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>B\u00e1o ch\u00ed khoa h\u1ecdc (science journalism) l\u00e0 g\u00ec? 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